OUR PURPOSE

Every day we create millions of moments of happiness and possibilities.

Our future is shaped by our purpose and our values form the foundation of our culture. Our purpose unites all of us and focuses our energy. It reflects the scale of our business and the millions of people we connect with directly and through our products. It’s about what we do every day and the possibilities we are creating for the future for Shareholders and society.

OUR VALUES

Our Values are the basis for how we work together and operate. They guide our behaviours and our decisions, every day.

• We are straightforward and open.
• We take the initiative and own the outcome.
• We focus on today and tomorrow.

OUR AMBITION

To be a regional beverages powerhouse.

Our Ambition is to be a Regional Beverages Powerhouse in the Association of Southeast Asian Nations (ASEAN) and Oceania regions as we look to grow within categories, across geographies and along the beverages value chain. We have a clear growth platform that builds on our expert knowledge of the beverages market in ASEAN and Oceania, our leading portfolio of brands, and track record of delivering innovation.

Learn more.