Bali's Big Eco Weekend 2012

Giving Everybody a Chance to Keep Bali’s Beaches Clean

From world-famous surfing legends to former Miss Universe, everybody is coming down to this year's Bali's Big Eco Weekend to clean up Bali's beaches. The presenting companies, Coca-Cola Amatil Indonesia and Quiksilver Inc, are opening their doors to other industries and partners, such as Hard Rock Hotel, Hard Rock Café, and Garuda Indonesia among others. Bali's Big Eco Weekend 2012 will take place from July 7-8, 2012 in Kuta Beach, just in time when the island reaches its peak on both Indonesia and Australia's school holiday. This year, in an effort to focus more attention on the issue and create a stimulus to stir direct action, the annual eco event will not only aim to promote awareness on the waste issue, but also coming up with something tangible to give back to the local government—a Barber beach-cleaning tractor that can sweep a lot of waste in an instant.

"Coca-Cola Amatil Indonesia and Quiksilver have been running 'Bali Beach Clean Up' program since 2008, but this year we give opportunity to industry and individuals who want to help us raise enough money to purchase beach clean-up equipment that will be operated by local government to keep the beaches even cleaner," says Bruce Waterfield, Business Services Director Coca-Cola Amatil Indonesia. "Our commitment is to run this program every day, but the challenge to keep the beaches clean is not getting easier. That's why we can't solve this problem alone, we need broader commitment from others to get involved. To create a positive change for this special island, we all need to work together."

For that reason, Bali's Big Eco Weekend 2012 is also conducting a golf tournament where industries, business owners, or simply anybody who feels the need to give back to Bali, can gather and swing for a cause. Held on Friday, July 6th 2012 at Pan Pacific Nirwana Bali Resort, the 'Four Man Team Texas Scramble' game will provide a chance for everybody to play golf by the beach and network with other business personalities, while directly contributing to help clean up the island.

Not only from golf, Surfing's 11-time and current world champion Kelly Slater is joining the effort to help clean up Bali by donating a surf board. Last April 23rd, Slater sent out a series of "tweets" from his Twitter account describing his concern for Bali's pollution problems that not only went out to his almost 200,000 followers it was also "re-tweeted" and has by now reached hundreds of thousands more in the surf industry and the international media, notably in Australia, Bali's largest tourist market. As a result, Slater offered one of his surfboards for bidding as a start, saying he will match the funds from the sale of the board as well as give of his time to motivate people into action to help stem the tide of this rampant pollution problem. Quiksilver has taken Slater up on his offer and will be accepting bids on Ebay.

Slater was quoted saying, "I think this issue is much bigger than just the surf community, obviously there's some infrastructure that needs to be put in place in Bali and this part of the world to do something with the waste rather than put it in the ocean. If you walk down the beach without shoes you need to pay attention, as there are needles, random trash, all sorts of debris and medical waste. Yeah it's a problem for the people who travel here and love coming to this place, but it's more of a problem for the people who live here, it's a really important issue."

The official Bali's Big Eco Weekend 2012 will commence on Kuta Beach on Saturday, July 7th, with Bali Governor Made Mangku Pastika to open the ceremony. Along with the serious messages of helping Bali's beaches, both the local and international tourists will be engaged in a series of eco-fun activities by the beach, from surfing competition, soccer by the beach (Coke Kicks), to painting trash bins.

A highlight on Saturday, July 7th 2012 will be Bali's biggest baby sea turtle release where hundreds of baby sea turtles will be carefully delivered and released into the ocean by crowd participants over the weekend. The numbers of sea turtle eggs being recovered and supported through the approx 45 day incubation period has been significantly increasing since Bali's Beach Clean Up program began.

Surfing include a under 16 year old King of the Groms and Locals vs Legends surfing competition and the opportunity to meet and greet some real surfing legends in Mark Richards, Tom Carrol, Martin Potter, Matt Hoy, and Jake Paterson who will challenge our local surfers, Tipi Jabrik and Dede Suryana.

Finally on Sunday, July 8th 2012, there will be a 'Big Bali Beach Clean Up' in Bali's most iconic beaches Jimbaran, Kedonganan, Kuta, Legian and Seminyak, which thousands of participants will show up to clean over the 9 km of beach front, supported by the tractors, trucks and other resources which would normally be deployed as part of the program.

It's time to give back and help this once pristine island!