Delighted consumers

Delighted consumers

We provide choice and information across an unrivalled portfolio for everyone, everywhere, every day.

We are open and responsive to changing consumer tastes and preferences and aligned with global health guidelines and Sustainable Development Goals.

Product Choices Availability and Sugar Reduction

We continue our journey to create a positive impact on the lives of Indonesian consumers, providing them with a responsible choice of great tasting drinks. To do this, we are focusing our efforts on reducing the sugar in our drinks and offering a range of lower and no sugar drinks, providing smaller portions, helping people to make informed choices about the drink they choose by putting nutrition information on the front of pack labelling.

We recently announced a 2020 goal to reduce total sugar per 100ml by 20 per cent in Indonesia, compared to 2015. This is one of the most ambitious targets within the Coca-Cola system. By the end of 2019, Indonesia had reformulated eight products since 2015, reducing sugar grams per 100ml by 13.5 per cent.

Globally, we voluntarily became the first beverage company to place calorie information on the front of packaging worldwide in 2011. In Indonesia we have also provide transparent nutrition information, featuring calories on the front of all our packages.


Quality is the main asset of our business and we are always transparent with what we put on our products. With that in mind, we created Coca-Cola Tour, a one-day program that showcases how Amatil Indonesia products is manufactured and how we develop and support our customers and the community across Indonesia.

Amatil Indonesia provide exciting opportunity for everyone to learn how our world-class beverages products are made, packed, and how we maintain a strict quality system. It gives people the knowledge of what is in our products and the range of products option we offer, to help them decide which product suits their needs.

Discover more

First slide

In commemoration of the National Day of Love for Flowers & Animals, Amatil - Sugar Labinta held a webinar for Kapuk Muara 01 Elementary School students, North Jakarta.

Second slide

As a leading beverage company that upholds the best service for each customer, Coca-Cola Amatil Indonesia (Amatil Indonesia) has made another achievement by winning 5 awards at the Contact Center World Top Ranking Performers 2020 - Asia Pacific Region (or abbreviated as CCW Asia Pacific Awards 2020) which will be held virtually on November 5, 2020.

Third slide

Coca-Cola Indonesia and Coca-Cola Amatil Indonesia conducted the virtual handover of one ambulance unit to the Indonesian Red Cross to support the organization’s activities in handling the COVID-19 pandemic.