Amatil X is Coca-Cola Amatil's emerging possibilities platform, designed to find technology enabled solutions and business models that support our business today and creates new possibilities for tomorrow. At its centre is AX Ventures our multi-million dollar corporate venturing program, set up to invest in future revenue growth opportunities outside of our core.
How Amatil X is brought to life:
Amatil X will broaden the thinking of our business by sharing the latest in consumer trends and market insights across the Group. Amatil X will also seek to inspire an entrepreneurial mindset via the Amatil X Academy - a capability program for Amatil’s Indonesian business.
Amatil X will partner with our business to identify technology enabled solutions from within the start-up ecosystem that address today’s key challenges. And, it will scout for new business models that have the potential to drive growth for tomorrow.
And, where it makes sense, Amatil X will invest in opportunities via our venturing arm, AX Ventures. Minority investments will be made in tech-enabled solutions that are easily scalable, respond to the changing consumer and fit with our areas of investment.
Learn more and discover how you can partner with Coca-Cola Amatil here.
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