Pinked out to celebrate Pink Shirt Day

The year is 2007, a boy from a small Canadian town attends his first day at school wearing a pink shirt. Bullies harass him, calling him a homosexual for wearing pink and threatening to beat him up. Two other students hear about the news and decide to take action. Little did they know their actions would turn into a global phenomenon.

The year is 2007, a boy from a small Canadian town attends his first day at school wearing a pink shirt. Bullies harass him, calling him a homosexual for wearing pink and threatening to beat him up. Two other students hear about the news and decide to take action. Little did they know their actions would turn into a global phenomenon.

Flash forward to 20th May 2016, we’ve pinked ourselves out to continue taking a stand against bullying by acknowledging peoples’ differences and promoting positive relationships.

“Stand Together” is one of our core values. To us, it means making it easy to work together, valuing our individual differences and supporting & respecting each other. Bullying within our workplace is not ok. We have several channels set up for our people to reach out if they feel bullied. Our “Speak Out” employee programme and “Employee Assistance” programme are just two of the systems we have in place to prevent bullying.

Our people have put in significant effort to create one of the most diversified and welcoming places to work in New Zealand. We were the first FMCG company to receive the Rainbow Tick  which acknowledges us as being supportive of the Rainbow (LGBTI) community, committed to gender equality and making a difference in diversity.

Join us in wearing pink on #PinkShirtDay. Not only will you look ’fabulous’, you’ll also be taking an important stand against any form of bullying.