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New Zealand & Fiji

Overview

Our New Zealand and Fiji business manufactures, sells, distributes and markets 28 brands, including the iconic Coca-Cola family of beverages, as well as Sprite, Fanta, Schweppes, Pump, Lift, Powerade, Mother, Deep Spring, Baker Halls, Grinders Coffee and FUZE Tea. In each country we also produce locally loved brands including L&P, Kiwi Blue and Keri Juice in New Zealand and Minute Maid, Frubu, Fiji Water and Jucy.

Coca-Cola Amatil New Zealand directly employs 800 people, predominantly in manufacturing, warehousing and sales. Our major manufacturing sites are in Auckland, Putararu and Christchurch. We're proud to contribute more than $563 million to the national economy, creating 3.6 indirect jobs for every person employed in our supply chain.

We work closely with the communities in which we operate, and are committed to investing in programs that make a tangible difference. We focus on the three key areas of wellbeing, the environment and inspiring youth.

 An accredited Rainbow Tick organisation, we were the first Coca-Cola bottler in the world to be represented by our employees in a LGBTQIA community Pride parade.

Coca-Cola Amatil New Zealand also holds the position of Chair of The Packaging Forum, an Industry Association responsible for the Government owned Love NZ brand that educates and funds recycling and waste infrastructure, across the country.

Coca-Cola Amatil Fiji has been proudly providing refreshment to Fijians for over 40 years. We are a significant contributor to the Fijian economy providing direct employment for more than 250 locals. Our facilities include a main manufacturing and distribution site at Laucala Beach Estate, Nasinu and distribution warehouses at Lautoka and Labasa.

We are the principle sponsor, and organiser, of the Coca-Cola Games, which inspire more than 50,000 secondary school students to get active and compete each year.  We also provide significant financial support to several major sports and events, including: Fiji Rugby Union; Netball Fiji; Coke Zero Deans Rugby; Basketball Fiji; Fiji Golf Open and the Vodafone Hibiscus Festival.

We have also invested heavily in the 'Mission Pacific' program which drives positive recycling behaviour across the island, for the betterment of the environment. We have encouraged fellow manufacturers to sign up to our responsible marketing to children policy and invest in initiatives that promote active healthy living, and education, on beverage nutrition and energy balance.

 

Leadership

Chris Litchfield

Managing Director, New Zealand & Fiji

Appointed July 2014, Chris has 22 years’ experience within Coca-Cola Amatil beginning his career as part of a graduate program after completing his Bachelor of Commerce in Accounting and Economics.  Chris went on to successfully work his way up through a number key sales and commercial roles before becoming the General Manager of Sales and Marketing, a role he held from 2007-2014. Chris has a proven track record of strong customer management, new business acquisition and commercial planning and recently led the signing of a One-Billion-Dollar, 10-year, partnership with Beam Suntory.

 

 

 

 

 

 

Facilities – New Zealand

Production facilities 3
Production lines 10
Mega Distribution Centres 3
Customers (approx.) 25,280
Employees (approx.) 800

 

Facilities – Fiji

Production facilities 1
Production lines 5
Mega Distribution Centres 2
Customers (approx.) 2,730
Employees (approx.) 250

 

Facilities – Samoa

Production facilities 1
Production lines 1
Mega Distribution Centres 1
Customers (approx.) 1,400
Employees (approx.) 165